"It's not's incredible!"

The River Parkway Trust is an organization dedicated to protecting the river and the surrounding lands. And to making the San Joaquin River Parkway available for education and recreation. Scientists, naturalists, volunteers, and students come here to protect and restore land, build trails, and learn about the river - including the incredible journey of the water cycle. 

Your gift of $50, $100 or more - sent right away - will help protect open space throughout the Parkway where children can learn to love the outdoors. Places where children can learn, discover, understand, and enjoy.  

Click here to read the River Parkway Trust's year end letter.

This spring, head out to the River Store to find a unique gift for a loved one or friend, or something special just for you. The River Store is located in the Welcome Center at Riverview Ranch. We stock a variety of unique river-related merchandise, toys, and books. All proceeds benefit the River Parkway Trust.

Hours of operation:

Mondays and Wednesdays 8:00am to 5:00pm
Fridays 8:00am to 12:00pm
Saturdays and Sundays 10:00am to 3:00pm


We are always recruiting volunteers for the River Store. If you have retail experience (not required) and would like to help out please contact Sarah Parkes at 559-248-8480 ext. 107 or email This email address is being protected from spambots. You need JavaScript enabled to view it..


The Coke Hallowell Center for River Studies

A welcoming venue to rent for your conference and event needs. Please contact us at 559-248-8480. 

Click here to download the River Center Rental Brochure.

Conference Room Facilities conferenceroomfixed

We have two conference rooms available that will provide a beautiful setting for your meetings, seminars or staff retreats.  Reserve the East Fresno Rotary Conference Room in the historic ranch house or the larger, sleek conference room in the Headquarters Building.  The ranch house conference room seats up to 18 guests; the headquarters conference room seats 24 at the conference table, with space for additional seating along the wall.

Services include:
  • Catering kitchen in the Peters Pavilion
  • WiFi and projection screens
  • Ample parking 
  • Clean restrooms 
  • Beautiful gardens 
  • Retreat like setting 
  • Ranch House: Monday-Friday, 8 a.m. to 5 p.m.
  • Headquarters: Monday-Friday, 8 a.m. to 5 p.m.; Saturday-Sunday, 8 a.m.-3 p.m.
  • $300 for up to 3 hours;
  • $50 per hour for each additional hour


River Center Grounds and Historic Ranch House

kremeneventwebReserve the beautiful grounds or ranch house at the River Center for your own special occasion. The spacious ranch style setting offers several venues perfect for your event of up to 250 people. 

The Shade Arbor near the vineyards and wisteria walkway, spacious Kremen Outdoor Event Area, or circular lawn around the pond and magnificent camphor tree all present opportunities for an inviting outdoor event.  The ranch house is the perfect event rental venue for an elegant party.

Services Include:
  • Catering kitchen in the Peters Pavilion
  • Ranch House docent for house tours by request
  • River Store gift shop open by request 
Daytime Garden Events:

Shared public use of parking and restrooms

  • Monday-Friday, 8 a.m.-5 p.m.
  • Saturday-Sunday, 8 a.m.-3 p.m.
  • $450 flat rate, up to 3 hours;
  • $75 each additional hour
Evening Garden Events:

Exclusive use of the grounds, parking, and restrooms

  • Monday-Friday, 5 p.m.-10 p.m.
  • Saturday-Sunday, 3 p.m.-10 p.m.
  • $600 flat rate, up to 3 hours;
  • $100 for each additional hour


With the Ranch House Included:

To the above rates, add:

  • Additional $150 flat rate, up to 3 hours;
  • Additional $50 hourly rate after 3 hours
Please note:
  • Evening events may require additional lighting
  • Your rental timeframe must include your event set-up and take-down
  • All rentals require a $250 cleaning/security deposit



Celebrate your special day on the beautiful grounds of the River Center. The landscape features a historic ranch house surrounded by vineyards a wisteria path, and shade arbor. The circular lawn wraps around a pond and magnificent hundred-year-old camphor tree. The Kremen Event Area features a beautiful lawn perfect for your reception and dance floor. Come and enjoy the natural beauty provided by this special venue. 

Services Include
  • Full-day use of the site beginning at 8:00 am *please note that the River Center grounds and Ranch House will be open to the public from 8:00 am to 3:00 pm 
  • 1-hour rehearsal slot prior to rental date 
  • Catering kitchen 
  • Restrooms and ample parking 
  • Cleanup time 

Flate rates: $2,000 including barn, $1,500 without barn. 

Browse a variety of exhibits relating to the culture, nature and history of the San Joaquin River and environs. Exhibits are available to the public when the River Center is open, Saturdays and Sundays, 10:00 – 3:00.

rivercenterwatershedmodelA River Runs Through Us: A Look at the San Joaquin River Watershed: Bi-Lingual Watershed Model Allows Hands-on Learning 

River Runs Through it From Sierra snowmelt to the Sacramento San Joaquin Delta, the water of the San Joaquin River brings life to Central California. Now, see and touch this one of a kind, handcrafted model of the San Joaquin River and the land and water features that drain into it. Removable, hand-painted wooden pegs let visitors learn firsthand what kinds of plants, animals and other features are found in the 13,537 acres that make up the San Joaquin River Watershed. This new permanent exhibit is presented in English and Spanish and was created by local artist Brian Gibson, and funded with a generous grant from the Resources Legacy Fund, Preserving Wild California Program.

Take Me to the River - Oral History Room TMTTRCover

For over a decade Trust Board Chairman, Coke Hallowell, and her daughter, Joell Hallowell, have been collecting oral histories of people who have lived along the San Joaquin River. This collection of stories of Fresno and Madera county residents is on permanent display at the River Center in video form, with accompanying photographic portraits and related artifacts. Take Me to the River runs continuously in the Story Room, which is furnished with bookshelves full of California stories, artifacts, cozy lighting and a small, inviting seating area where the videos are played.

From gold dust mining to grass basket making, summer swimming on hot days to salmon spearing by firelight, people who have lived at the river’s edge remember and recount it with respect and fondness. Their memories provide a colorful look back into the social, cultural and natural history of the San Joaquin River. From the beginning of time, people have gravitated to this area largely because of the river and the ways it supports, sustains and enriches human life.

A book based on this collection of oral histories is available for purchase in the River Store.

“Whose Clues Are Whose?” – Interpreting Evidence of the Critters in our Midst

Touch, see, smell and hear an engaging array of animal clues such as feathers, footprints, bones, sounds, and nests. This hands-on room invites visitors of all ages to learn about signs that animals leave behind and learn to read them as a fun way to explore the Parkway and appreciate the critters who call it “home”.

rivercenterwhosecluesfeath rivercenterwhosecluesnest rivercenterwhosecluesskull

“Room With a View: Exploring Birds Along the San Joaquin River” Room with a View rivercenterrmviewtel

Many different animals call the San Joaquin River bottom “home”. Birds are some of the most easily spotted creatures that depend on this riverside retreat. With water, shelter, food and space for over 150 species, San Joaquin River bottomland is a unique and precious treasure to not only birds, but also to those who share space with and enjoy them.

In our “Room With a View, “ spotting scopes overlooking heron and egret rookeries, life-sized hand-painted wooden cutouts of river birds, hand-sewn eagle, hawk, heron, quail and hummingbird nest quilts made to scale, and field guide all help visitors take a fresh look at birds.

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